Emily began her career in New York City at Vogue US. She has held senior roles such as Global Style Director at Aritzia and at YOOX Net-a-Porter Group (YNAP), and has consulted for leading fashion, beauty, and lifestyle brands. Her expertise spans campaign development, marketing,
e-commerce, and content strategy, with a strong emphasis on imagery-led storytelling. Emily is known for blending cultural relevance with inclusive representation, bringing a comprehensive skill set that includes creative strategy, project management, art direction, and styling.
Among her notable achievements, Emily played a pivotal role in positioning Aritzia as a leading global e-commerce brand through impactful campaigns and elevated style direction. At YNAP, she further refined her global perspective, and her creative strategy work for the Los Angeles–based brand Good American exemplifies her ability to deliver compelling, commercially resonant visual narratives.
Emily is highly regarded for her dynamic and strategic approach to fashion consultancy and currently splits her time between the US and UK.